If one was to distinguish website design from website development, one could say that a well designed website looks well and is functionally able to illustrate the ‘message’. Website development then is the process by which we continually articulate the presentation of that message to keep as wide an audience as engaged as possible. That is a function of keeping the content fresh, and deploying a range of methods to bring the website to as many relevant viewers as possible to attain our goals for the website.
It is important to know what your goals for your website are. It’s not always as straight forward as selling DVD’s or airplane tickets within ten clicks. Sometimes our goal may be to develop our brand or our reputation, or to facilitate another channel of our marketing effort in closing deals or sales with clients. Whatever goal you have for your website will influence the other necessary ingredients of your overall internet marketing strategy. Such components might include social media engagement and social media optimisation, online payment transaction ability, on-line-translation ability, e-zine distribution, and search engine optimisation to name but some of the more important ones.
Whatever the makeup of your internet marketing strategy, Platform Web’s overarching approach is to work with you and your team throughout the year to ensure your website moves in tandem with your business, and works ever-harder to drive business to your door (or e-payment gate!) Platform Web has much experience in website development and the various facets that make up successful internet marketing strategies.
Where would you like to go next?
Website Services Menu,
Search Engine Optimisation,
Content Management System,
Submit a Quote Request, or
Contact David Bourke at 061 576016, 086 8241572, or email for further details (EMaile title opens as Ref, Limerick Website Development)